IGB-0030  ·  For Sale

UK Casino & Sportsbook For Sale - UKGC & MGA Licensed, £14.4M Lifetime Deposits, 58K Player Database

United Kingdom · ProgressPlay White Label · Launched 2021 · 25,003 Verified Depositors  ·  UKGC & MGA (via ProgressPlay)

UKGC Licensed MGA Licensed ProgressPlay Casino + Sportsbook White Label UK Market CRM Asset Motivated Seller United Kingdom Est. 2021

IGABroker is pleased to present this regulated UK online casino and sportsbook to its network of qualified buyers. The business is live, fully operational, and built on the ProgressPlay white-label platform - one of the most established and compliance-ready infrastructures in the UK and MGA market. Launched in 2021 by a sole owner now transitioning focus to B2B iGaming, this is a clean and motivated sale of a regulated asset with over four years of auditable performance history.

The lifetime financials are substantive. Through February 2026, the casino has processed £14.4 million in total player deposits and generated £4.24 million in gross gaming revenue. The registered player base stands at 58,958 accounts, of which 25,003 converted to paying depositors - an all-time registration-to-first-deposit conversion rate of approximately 40%. That figure is materially above the white-label industry average and reflects deliberate player acquisition quality rather than volume-led padding.

Peak operational performance was reached in 2022: £1.59 million in GGR, 12,243 first-time depositors, and a 49% registration-to-FTD conversion rate. The decline from that peak is not attributable to market conditions, platform performance, or player base degradation. From 2024, the owner made a deliberate decision to reduce affiliate spend as part of a cost-rationalisation strategy ahead of the B2B transition. That decision compressed acquisition volumes and revenue in line - but it has also left the single most powerful growth lever available to the incoming operator entirely untouched. Affiliate channel reactivation, against an infrastructure that is already live and a database that is already built, is a day-one opportunity.

The acquisition includes the domain, the live ProgressPlay casino and sportsbook platform, the complete player database of 58,958 accounts with full transaction history, a double opt-in mailing list of 60,000 or more contacts, the active affiliate programme with existing partner relationships, all advertising accounts across Facebook and Google, all social media accounts, and full Xero financial records. The seller will provide comprehensive onboarding and transition support with no fixed time limit on their availability.

The strategic value of the player database is the core commercial argument for this acquisition. The 25,003 verified UK depositors represent a retargetable asset with a cost of acquisition already paid. Industry benchmarks for UK casino database reactivation suggest a 5 to 15% re-deposit rate within the first 90 days of a structured CRM campaign. At an estimated player LTV of £450, the economics of that reactivation window are compelling for any operator with an existing CRM capability.

Platform note: The brand operates under ProgressPlay's UKGC and MGA licences. The incoming operator will need to agree commercial terms directly with ProgressPlay, including the 30% NGR revenue share arrangement. Prospective buyers are advised to confirm platform transfer eligibility with ProgressPlay as part of their due diligence process. IGABroker can facilitate introductions and support this workstream.

This is a mandated instruction. IGABroker acts exclusively on behalf of the seller. Full financial records, platform documentation, and player database metrics are available to qualified buyers under mutual NDA.

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Frequently Asked Questions

The sale includes the casino domain, the live ProgressPlay casino and sportsbook platform, the complete player database of 58,958 accounts with full transaction history, a double opt-in mailing list of 60,000 or more contacts, the active affiliate programme and existing partner relationships, all advertising accounts across Facebook and Google, all social media accounts, and full Xero financial records covering the operational lifetime of the business. The seller provides comprehensive onboarding and transition support with no fixed time limit on their availability.
The sole owner is exiting B2C operations to concentrate fully on B2B iGaming ventures. This is a strategic portfolio decision and a clean, motivated sale - not a distress exit. Revenue and operational metrics are fully documented and consistent with the business history disclosed. The owner's B2B transition is independent of the casino's performance or regulatory standing.
The decline from the 2022 peak - £1.59M GGR and 12,243 FTDs - is a direct and deliberate consequence of the owner reducing affiliate spend from 2024 onward as part of cost rationalisation ahead of the B2B transition. It is not attributable to market conditions, platform issues, or player base quality. For a buyer, this means the primary growth lever - affiliate channel reactivation against a live infrastructure and an established player database - is entirely untouched and available from day one.
The 25,003 verified UK depositors represent a retargetable CRM asset with the cost of acquisition already paid. Industry benchmarks for UK casino database reactivation indicate a 5 to 15% re-deposit rate within the first 90 days of a structured campaign. At an estimated player LTV of £450, the economics of that reactivation window are compelling for any operator with an existing CRM capability. The double opt-in mailing list of 60,000 or more contacts supports deployment from day one of closing.
The brand operates under ProgressPlay's UKGC and MGA licences. The incoming operator will need to agree commercial terms directly with ProgressPlay, including the 30% NGR revenue share arrangement. Platform transfer eligibility should be confirmed with ProgressPlay during the due diligence phase. IGABroker can facilitate introductions to ProgressPlay and support buyers through this workstream as part of the transaction process.
Full Xero financial records covering the operational lifetime of the business are included in the sale. Platform-level GGR reports, player deposit records, affiliate network dashboards, and advertising account data are provided as part of the full information package, released to qualified buyers under mutual NDA. Independent financial due diligence can be arranged and facilitated during an agreed exclusivity period.

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Submit your details below. A senior IGABroker advisor will contact you within 24 hours to coordinate the mutual NDA and release the full deal documentation.

1 You submit this form — your details are kept strictly confidential
2 IGABroker sends a mutual NDA for electronic execution
3 Full information package released: financials, traffic, licence docs
4 Operator introduction facilitated upon your request

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